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SHR Soundbites


Sep 25, 2020

I drive north of Houston, Texas, to sit down (socially distanced in the Jimmy Buffet suite!) with Dustin Mathews, Sales Manager with Margaritaville Lake Resort, Lake Conroe | Houston, to talk about what he and his resort have been experiencing during the pandemic.

As you might imagine, a resort, on a lake, just an hour’s drive from the 4th largest city in the United States, and 3.5-hour max drive from 20MM Texans, has done pretty well. Cooped up people around the state have flocked to the spacious venue to forget about the outside world, at least for a time.

Key takeaways:
Seeing staycation and corporate guests alike.
Held back on occupancy to ensure safe distancing protocols could be met.
Strong focus on outdoor amenities with virtual site tours.
Margaritaville team building packages have been popular.
Working with local wineries, breweries, hosting dinner cruises on the lake and comedy shows.
It’s been all hands-on deck, covering many roles.
Margaritaville mantra: ‘Serious learning, serious fun, serious safety.’
Advice for hoteliers? Keep your head up. Always find what hat you can put on to help your team.